I got a new task this week! I was asked to layout a mail
that will be sent to all hvisk’s stylists. The mail informs about some best
practices in terms of social media. I used my previous email newsletter as a
template so it will have the same visual look. Two mockups down and I will
continue on working on this task tomorrow. Beside doing this I had my usual doing on Photoshop.
Sunday, 15 March 2015
Friday, 6 March 2015
INTERNSHIP JOURNAL - WEEK 10
This week was a bit of a mess. It may have been a culmination
of feeling ill and trying to satisfy two persons who wants two different things. I
don’t know which one irritated me the most but the cocktail definitely had a
bad taste in my mouth. I was asked to make a "lookbook" that focused on necklaces, chains and pendants. I was actually okay with the result of the assignment
but then my work got edited and I don’t feel like it’s my work any longer. This
has been my least favourite work at my internship. I felt too ill and tired to
protest and in the end I just wanted the assignment to be over. It’s done now
so I have also been doing some Photoshop work, taken
a picture for the website and packed orders.
Monday, 2 March 2015
INTERNSHIP JOURNAL - WEEK 9
Quick quick quick post. Last week I came home from an
amazing, and too short, holiday in the UK. I came home Tuesday but first went
back to work at the internship place Thursday. There was åbent hus (open house? - I can’t remember the right term for this in English) at KEA last Wednesday so
that’s why I first showed up Thursday. I went back to good old Photoshop and a
new task. The new task was about a new campaign. I got another new task today
so I’m not sure if I’m still in with the first one. I’ll talk more of these two
new tasks later. Anyhow, remember the picture I talked about at my latest post?
The one I said was on a newsletter. Last week it came to all hvisk’s media
platforms - the website, Facebook and Instagram. Have a look below.
Thursday, 19 February 2015
INTERNSHIP JOURNAL - WEEK 8
I’m off to England to visit some family tomorrow so here’s
an early update on what I’ve been doing this week. The week began with Photoshop
and more Photoshop. I’ll spare you with some more screenshots of my Photoshop
work for now. I think we have seen too many of those lately. I have also helped
of one the other interns to translate some text from Danish to English and Tuesday
I got a new fun task. I was asked to come up with some layout suggestions for
an email newsletter. The newsletter will be sent to those who applied to be a
stylist for hvisk and got approved. This letter tells them they got approved
and what the next step is as well the benefit of being a stylist at hvisk. I
made four suggestions, which can be seen below.
By the way one of my pictures (the picture to the right) is in the latest
newsletter sent to all hvisk’s stylists. Yay! I’m going to see alt-J tonight
and tomorrow I’m on a flight to England. Good times! I’ll be back Wednesday so be
prepared for another short update again next week. Have a nice little Friday
and take care out there.
Friday, 13 February 2015
INTERNSHIP JOURNAL - WEEK 7
Good morning. Let’s just get straight to it. I’ve done more
Photoshop this week. To be honest this was fun in the beginning but now I’d
fancy some other tasks. But it’s fine! And I did get another task too so
everything is good.
I have already explained what we do in Photoshop. Now I’ll
just quickly explain what we do before and after a jewelry is placed on a model
in Photoshop. First of all we open a Google Spreadsheet which have the names
and product numbers of the jewelry we have to place on a model. Then we go to
Box (which is like Dropbox) and with the help of the product number we search
for the picture and information (size) of a specific jewelry. When it’s found we
download the png or psd file of the jewelry. Then the process of clipping out
and placing it on a model comes. When we are satisfied with the masking and
placing we get it approved. If it gets approved we save it as a JPEG and place
the file in a folder (FINAL MODEL PACKS) in Box. Finally we go back to the
spreadsheet and write DONE (FÆRDIG).
The other task was to take a banner picture for the website's front
page. The theme was high polished jewelry. The first bunch of pictures I took was not what they
wanted (the first picture below). They said there was too much going on and I should keep it simpler. So
that’s what I did and they liked it.
They used another picture I took and used it at the ‘BE
INSPIRED’ page. As I mentioned in my last post, I like that they use our work. It shows they are content with what we are doing and it gives confidence. At
my internship place they are very good at giving feedback and will tell you straightforwardly
if they like your work or not. And that’s just how it should be. Looking
forward to the weekend and sleep. Have a great one!
Yesterday I helped one of the other interns to take a picture. One of the pictures I took is now on the 'BE INSPIRED' page and others are used as Valentines presents inspiration.
Again today I helped with a new banner picture. I took the pictures and she stood model.
Again today I helped with a new banner picture. I took the pictures and she stood model.
The picture below is also one I took of her. It's used in their Facebook page and newsletter.
Sunday, 8 February 2015
INTERNSHIP JOURNAL - WEEK 6
I have decided not to write every single day because I have done
pretty much the same thing every day this week and there’s no fun in reading
the same thing over and over again is there? So instead I’ll be writing recaps
for the week and posting it every Friday or in the weekend.
This week I have mainly been focusing on more masking/clipping
out in Photoshop. My job is to clip out the jewelry and paste it on a picture
of a model. Then I have to add shadows and make other adjustments so it won’t
look off. The trickiest part is guessing how small/large the jewelry looks on
the model. We do know the size of the jewelry but since the picture of the
model is not 100%/actual size this part is a big challenge.
I did get other assignments, which suited me well because it
can get a bit {very!} boring doing the same thing for a whole day straight. First
I was asked to crop some images and insert the logo on them. Here we were
debating on the size of the logo so I made three examples for each picture. The
first example is how I think the logo looked the best. In the second example I
made the logo larger so it was clearer that it said “THE JEWELLERY REPUBLIC”.
And in the third example I deleted the tagline. This has been used to promote
their Facebook page and hopefully it will gain more likes on the page and customers.
Lastly I was asked to once again take a picture that
will be used to announce a winner of a competition. I particularly enjoy this
kind of assignments since I have always been quite fond of taking pictures. It’s
so nice to see that they actually use the work we have done on their social
media platforms and website. My ring size guide is on their website and the
pictures I have taken to announce the winners are on their Facebook page and
Instagram. It’s a pretty cool internship place! Goodnight and sleep tight!
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